How does content, tone of voice effect aesthetic.
https://archive.org/search.php?query=publisher%3A%22Toronto%2C+Pink+Triangle+Press%22 - The body politic archive
Case study - This case study is a comparative visual analysis between historical and contemporary editorial design for an LGBT audience. This first comparison made is between The Body Politic (a monthly LGBT publication that ran in Canada from 1971-87) and OUT magazine (monthly US, LGBT publication first published 1992-current). The comparison will question the differences in content & aesthetic and what changes in society caused these differences.
With visual analysis of The Body Politic you can see it is informal in print, but this is due to the publications context within society at the time of production. The underground press operated below the realms of popular culture publishing and often didn't have the same access to high quality print methods as mainstream media. In contrast to this the overall composition, aesthetic and tone of voice is informative and serious. In the 70's the purpose of magazines aimed at LGBT audiences was to; spread news that wasn't being covered in mainstream press, provoke activism & change and create a form of mass communication for the community. This content informs the design decisions made within the magazines themselves.
Type content was pushed to a maximum; with informative photography of activist marches appearing when needed and taking up minimal amounts of space.
In contrast to the informative, text heavy design of the magazines & newsletters of the 70-80's; the contemporary aesthetic of LGBT publications such of OUT magazine differs massively. Much of the aesthetic opposition between the two can be accounted for in terms of technological change and style trends. But other changes are due to social change within the LGBT community & society as a whole.
The cover designs of OUT magazine (and similar contemporary examples) rely heavily on celebrity endorsement, glamorous photography
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